The video features actor Thomas Jane as the character Coleman F. According to Donate Life, , men, women and children are awaiting organ donation in the US right now, yet one person can help save and heal more than 50 lives through organ, eye and tissue donation. Problem solved. Register The Drum Plus. Digital Transformation
The World’s Biggest Asshole Wins Big at Cannes Lions
The World's Biggest Asshole (TV Short ) - IMDb
The overall purpose of this film was to get younger people to sign up for organ donation. We knew the typical tug at the heart strings approach would be invisible for this target. In fact we went the opposite direction. Knowing they are skeptics, dark and just outright assholes at times we served them a giant pile of themselves, times ten. Except for that one shining moment when he did something good. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know. We have placed cookies on your computer to help make this website better.
The World’s Biggest Asshole: Brilliant Advert is going viral for all the right reasons.
When Coleman F. Sweeney, a self-centered, uncaring, aggravating, nihilistic and slightly sadistic man, suddenly dies, his good side finally shows to everyone's surprise. Sign In.
The purpose of this film was to get younger people to sign up for organ donation. We knew the typical tug at the heart strings approach would be invisible for this target. In fact they would sniff it out so fast it would work against us.